Antonio Rossi: making movement a lifelong habit
1 agosto 2026
Sport is about far more than competition. It is a school of life, teaching the values of commitment, perseverance, and sharing.
When it comes to active longevity, Antonio Rossi—Olympic kayaking champion and President of the Italian Canoe Kayak Federation—delivers a simple yet powerful message: sport is about far more than competition. It is a school of life, teaching the values of commitment, perseverance, and sharing.
Speaking at Milano Health Week, Rossi turned this principle into a clear call to action for everyone: never stop moving, regardless of age or physical condition. Taking care of your body is, above all, an investment in your present and future wellbeing. And when you stay active alongside others, the journey becomes easier, more motivating, and ultimately more sustainable.
His message perfectly reflects the vision of Milano Wellness City 2030, where movement is becoming an integral part of everyday urban life, helping to build a more active, healthier, and more connected community.
